
In my recent post Pursuing Good: The Backstory, I began to process what makes something good. I ran into a couple of articles that really helped propel this idea forward. I even started to address the bad press we give good as opposed to great or excellent. I’ll continue to focus on that tension.
Here are the characteristics of a good service. A service is good when it is…
- authentic
- surprising
- exposing vulnerability
- interesting (with a by product of my engagement)
- appropriate
- complete or full (delivers on the expectation)
- special
- smooth in transitions
- purposeful (or communicating a point)
- impeccably executed
In this post, let’s do a deeper dive in #6—a service is good when it is complete. As usual, let’s start with a definition to get on the same page:
complete |kəmˈplēt| adjective
—having all the necessary or appropriate parts
• entire; full
• having run its full course
—(often used for emphasis) to the greatest extent or degree; total
Apple Dictionary v2.2.1
Let’s go.



